By Olivia Turnage
The Lucy Daniels Center is a community resource located in Cary where children from birth to age 12 can find help to meet specific needs. Therapies, in-home assistance, counseling for parents and families, and the Lucy Daniels School make up the largest area provider of children’s mental health care in the Triangle.
Each year, the Lucy Daniels Center hosts a fundraising event, Expressions, at the Umstead Hotel and Spa – which we have been fortunate to be involved with for the passed two years creating videos for the event. After getting to know the Burning Oak Studios experience, they couldn’t wait to do more videos
We collaborated for several months to develop the perfect message – a video that would reach out to parents who might be struggling for answers, as well as expressing to the community why the center is so important and how to get involved.
After a full day of filming interviews and b-roll, our editor came up with a 45-minute first draft. Now obviously this wasn’t the final video, but you have to start somewhere! I would much rather be in a situation where you have too much good footage than not enough. In the end, it was cut down around 6 minutes and explains what a family can expect when coming to the Lucy Daniels Center.
My favorite part of any shoot is getting to interview people. In this case, it was the staff, board members, and families who told their stories. It isn’t always easy to get people to open up on camera, with all the crew and lights in your face, but I enjoy a challenge! And when you see it all come together, that long day of filming is definitely worth it. Plus, we have enough footage for a documentary if they wanted one… Wink, wink.
Check out the video below!